Pioneer Kuro 50" White 50" Full HD White plasma TV

KURO - 50"(127cm), 1920 x 1080, DVB-T, 3 x HDMI, 2 x 17W RMS, White Perfect black. In pure white.

Introducing the limited edition SHIRO KURO: the world’s best flat screen TV dressed in white.

“Shiro” means white in Japanese. And “Kuro” black.

With KURO, you’re guaranteed the absolute best picture quality. KURO shows you filmmakers’ work the way that it was intended to be seen.

That’s because when it comes to television, black is the canvas. Black is the foundation. Black is the backdrop that makes everything else possible. The deepest black levels produce the purest colours and the sharpest details.

SHIRO KURO is an expression of contrast in its purest form: perfect black meets purest white.

SHIRO KURO is the result of our engineers’ passion and our designers’ power of expression. It lets black and white fuse in complete aesthetic harmony. It is the essence of what we mean when we say ‘seeing and hearing like never before’.